Brand Strategy
Brand audit, marketing strategy, vision and values, brand creation, brand repositioning, brand rollout, design testing, brand guidelines
ONLINE BRANDING
IE's creates online brands that are exactly that.
In branding terms the leap from print to online is as significant and fundamental as the leap from stills photography to moving image. The brand must retain an identical tone of voice but the environment and communication vehicle is totally different.
There's every likelihood that the web will be the first place – maybe even the only place – that your clients, customers or donors will experience your brand and to fail to make the most of the medium is an enormous missed opportunity.
IE develop online brands that really perform. They look great. They behave with recognisable personalities. They move. They interact. They are distinctive and unique.
IE's inter disciplinary team approach brings branding specialists, designers, 3D artists, programmers and interactive media developers together to deliver just what you are after – something very special – on budget, on brief and online.
Find out more about IE's strategic branding work.
“When IE played the animations the room filled with delighted laughter! IE have evolved the Light brand as only IE can. They have exceeded our expectations on both jobs with their typical combination of intelligent problem solving, whit and creative excellence.”
James Burden, Head of Online Publishing Operations, Scripture Union
Design Delivery
Sales and markting literature, reports and accounts, packaging, advertising, direct mail, catalogue, point of sale, exhibition and outdoor
