CPAS and Ventures

Established in 1836, CPAS resources and equips UK churches to respond rapidly to changing social circumstances.
www.cpas.org.uk www.ventures.org.uk

Route

IE was referred to CPAS and Ventures by a technical database applications provider.

Background

The old websites were managed using a database driven CMS for site structure and Adobe contribute for editorial control. Parts communicated with a bespoke database built on MS SQL server. The database provided mission critical data and services.

Site issues included design, updatability, accessibility, usability, site structure, business process integration, lack of user interaction and poor SEO.

“IE provided excellent advice and support throughout the process of re-vamping two complex websites. Their brand design and technical abilities were exactly what we needed.” Rebecca Gash, Comms & Fundraising Manager and Olly Du Croz, Comms & Web Officer

Solution

CPAS and Ventures each wanted each to create websites to serve and engage their specific user groups. CPAS to support the organisation’s newly focussed aims – with content and functionality reinforcing their position as experts in Christian leadership development. Ventures to facilitate easy search and booking of holidays for young people and support for their national network of leaders.

IE conducted a user needs analysis and developed a radical restructure for both sites based upon strong, user centred information architecture.

Design, signposting, navigation, accessibility and content were totally overhauled. IE’s bespoke, database driven CMS with online editor was employed. Powerful, intuitive searches and rich video and audio content were incorporated and a social media infrastructure put in place with use of RSS feeds and plans for easy ways for people to comment and embed content.

Timeframe

24 Weeks from project start to launch of 2 live sites.

Outcome

300 pages of content designed and built. Significant increases in online giving and sales of resources. Positive feedback from supporters and stakeholders.

Service Offering

• Brand consultancy
• Print design and copywriting
• User needs analysis
• Bespoke CMS development
• Business systems integration
• Ecommerce
• Training
• Ongoing consultancy

Want to find out more about our work for CPAS? Contact us now for details on 0800 047 0807 or email enquiries@iedesign.co.uk.