IE is searching for an ambitious, highly creative marketeer to cover for a 6-12 month maternity leave.
The job entails:
Writing news stories, blogging, website content, email marketing, social media marketing, lead development, PPC campaign management, exhibitions, handling telephone enquiries, response analysis and list buying.
The person:
You will maintain a highly effective, pre-existing suite of marketing activity across print and digital channels. You will need a keen eye for detail and a passion for generating high value leads to pass to IE’s Brand, Marketing and Digital Consultants.
You will be interested in marketing strategy, will have a good grasp of effective marketing planning and a particular flair for disciplined, proactive marketing activity.
You will be high energy, enthusiastic, fiercely bright, responsible and self-disciplined. You will be highly motivated, a strong communicator who thinks strategically, plans carefully and can write compelling copy for digital and print channels. You will be confident, reliable and able to develop marketing messages and calls to action for a variety of sectors. You will be great on the telephone and in person at events / exhibitions.
Essential skills:
1. Creative writing for print, web, email and social media
2. Disciplined lead development, record keeping and reporting
3. Confident telephone manner (N.B. you'll never be asked to undertake any cold calling)
4. Quick to pick up CRM and other office systems